CASE STUDY

Small Business Safety Management

Branding eCommerce Web Design
Small Business Safety Management

Tim Sayre runs Small Business Safety Management, a safety-compliance consultancy, and the site we built him needed to be a genuine platform, not just a shopfront. We kept the design minimalist and content-first — nothing competing for attention — but the engineering underneath carried real weight.

A custom CRM managed leads and client relationships, and a custom document management system gave Tim a proper way to organise and control the compliance paperwork his business runs on — exactly the kind of record-keeping a safety consultancy can’t afford to get wrong. On top of that we built a full learning management system with book and training sales handled through a membership site, plus a bulk marketing system to reach his client base directly. CRM, documents, training and sales all ran through the same fully responsive WordPress build, alongside logo, logotype and business card design so the brand matched the seriousness of the work.

WHAT WE BUILT

A platform for a compliance business

In safety compliance, record-keeping isn't admin on the side. It's the product. The build was planned around that.

  • Custom Document Management System

    Compliance runs on paperwork, and in safety, a lost or out-of-date document is a real risk. Tim had one controlled place to organise and manage all of it, instead of files spread across inboxes and folders.

  • Learning Management System

    Clients worked through safety training online, at their own pace, with their progress recorded. Useful in a field where you need to be able to show who has completed what.

  • Membership Site

    Training and resources sat behind a login, so paying clients had their own area to come back to.

  • Books and Training Sales

    Tim's material could be bought online at any hour, not only as part of a consulting engagement.

  • Custom CRM

    Leads and clients were tracked in the same system as the documents and training, so Tim could see everything about a client in one place.

  • Product Sales

    Checkout handled payment and delivery, with no manual invoicing.

  • Bulk Marketing System

    New courses, updates and things like regulation changes could go out to his whole client base at once.

  • Lead Capture

    Business owners researching their obligations could leave their details, so a visit became a contact instead of a lost opportunity.

  • Contact Forms

    A direct way for a business to ask for help.

  • WordPress

    One system for everything above, with a minimal, content-first front end Tim could keep up to date.

  • Fully Responsive Website

    Worked properly on any device, so training and documents weren't stuck on a desktop computer.

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