Nadja’s brief was simple: a brochure site for her new cleaning business. What we ended up delivering was closer to a small business’s entire operating system.
Clean Spot launched as a fully custom, mobile-responsive WordPress build — but the real engineering sat underneath the surface. We designed a bespoke CRM that managed the complete customer lifecycle, from first enquiry and referral through to the ongoing relationship. An automated estimate engine handled the first touch; quotes went out without Nadja lifting a finger; and the moment a customer accepted and paid via PayPal, the job was automatically promoted to an invoice and dropped straight into a job-board-style calendar, appointment details and all. Once the work was finished, a completion checklist went out to the customer automatically, closing the loop without any admin on her end.
It’s the kind of system usually reserved for businesses with a dedicated operations team — built instead for a single-operator cleaning business. Nadja’s original ask was for a brochure website; what she got was an automated invoicing and scheduling engine that saved her countless hours of admin over the following two years, and a business built to run well enough on its own that she was eventually able to sell it on as a going concern.
Live at the time: cleanspot.com.au